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Thursday, 15 September 2011

Trailer Structure

ACT 1




  • Shots of studio idents both english and american, winner of film festivals (Anglo-American)
  • Establishing/Master shot of main location which is London
  • Opened with soundtrack, with religious / positive tone
  • Shot of main character in location
  • Introduction to main character by sound bites to confirm narrative
  • Antagonist introduced after main character to show importance in the film
  • Capture her isolation, lo-fi vibe
  • Introduction to other extra character, involved within the cult 
  • Slow paced editing to fit conventions of a standard film trailer
  • Use of fade in/out editing also

ACT 2

  • The problem introduced/ Good vs. Evil standard convention
  • Increase speed of editing between shots, reduction of use of fade in/fade out clip transition
  • Character shows more emotion as cult influence intensifies
  • Introduction of alter ego character, masked figure, add curiousity to the trailer
  • Thrilling sound effects, to suggest deterioration of character and cult influence 
  • Change of 'safe' locations
  • More character development within the cult characters
  • Shots of images related cult, religious aspects shown such as cross, devil etc.
  • Dialogue between antagonist and protagonist to help introduce problem to audience
  • Audience becomes more emotive towards protagonist
  • Mystery introduced, psychological element
  • End of ACT 2 and increase editing to montage speed


ACT 3


  • Montage introduced
  • Non-linear clips shown to not give away too much of the story
  • Action scenes used with fast paced editing to increase suspense and sell the film
  • Sound Effects used to increase action theme
  • Problem is intensified with the antagonist, more shots of both antagonist and protagonist to show conflict
  • Dramatic change of location to show the change of tone in the narrative of the fill
  • Finale Introduction more alter ego character, long end shot to show all alter ego characters to increase curiosity of the audience and make them want to see the film more
  • Title of film
  • Credits shown

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